Sustainable Content and Why It’s Important

Today’s content strategy thought of the day brought to you by mbloomstien and her recent presentation on Creation, Curation, and the Ethics of Content Strategy (slides) .

She quotes from  Erin Kissane’s new book, The Elements of Content Strategy :

What more can I say? Sustainable content – quality content that your writers can create and maintain without going insane.  Might buy this book just for the quote!

Advertisements

About Sandra Durham

Information architect and content strategist.
This entry was posted in content strategy and tagged . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s